How To Write Engaging Social Media Posts

One thing to do on social media is to write content for your posts. Posts are what keep your social media active and your audience engaged. However, it’s imperative that you have a strategy so that you can get the most out of your social media interactions.

Understand Your Customers

You need to know who your target audience is so that you can recognize what type of posts will get more traction with them. For example, some audience members will be insulted by certain types of comedy. Others will respond very well to it. Know who they are so that your posts can be targeted.

Watch Your Competition

It’s always a good idea to check out what your competition is doing in regard to social media posts. Don’t just copy what they are doing. Instead, observe whether or not the competition is getting a result or not from their actions, and note how you can do it better or differently.

Know the Goal of the Post

What action do you want your customers to take when they read the post? Do you want them to click through to read more? Do you want them to like, follow and share? You need to be clear about what you want them to do in order to get action.

Add a Relevant Image

People respond best to relevant images on social media. You can make memes and infographic using free software like Canva.com for your social media posts. A nice image, watermarked with a relevant quote will do wonders.

Write Content that Gets Attention

When you share a meme or a blog post or other type of post write content about it, and what you want your readers to do about it.

Ask Your Audience to Share

Never forget to ask your audience to share your posts. You can also invite them to take memes and infographics off your website to share. Just set up a new page that lists all the watermarked images that your audience can share.

Respond to Comments

Don’t just ignore the interaction that is happening on your social media pages. Always respond, and add comments to the discussion. Answer questions, and be kind. Even if someone is rude, don’t respond rudely. If you have to, delete the rude comment and let it go.

Writing social media posts that get a discussion going and inspire people to share and interact is an art. You’ll need to try different tactics to see what works with your particular audience. But, be sure to always have a call to action on the post so that your audience knows what to do.

Keep Windows 10 Organized, Pretty, and Productive

Microsoft Windows can get messy. It’s not (always) the operating system’s fault. You download tons of apps and files, and create new content stuff of your own, until your “Downloads” directory looks like a landfill for old content. Your desktop is so full of icons, you can’t see your pretty wallpaper. Your Start Menu looks like an app buffet. In short, your operating system is a mess, but it’s not unfixable.

We take spring cleaning very seriously at Lifehacker. Far be it from us to let an opportunity to refresh, reorganize, and declutter our homes lives pass us by. We’re also pretty psyched to hit the reset button on our tech usage, take a close look at our finances, and give the heave-ho to the day-to-day habits that have gotten a little musty. Welcome to Spring Cleaning Week, wherein we clear the cobwebs of winter and set the stage for sunny days ahead. Let’s clean things up, shall we?

There are a few free apps you can use to add some much-needed organization to your Windows world. Here are a few of our favorites:

DropIt

Screenshot: DropIt
We covered this app a long time ago, but it’s worth resurrecting. DropIt is a great utility that can help you stay organized if you’re the kind of person who dumps everything you download (or copy to your PC) into a single folder-one giant, sprawling hub that many files enter, but rarely leave.

DropIt allows you to set up a ton of different rules that fire off whenever you drag files onto the utility’s little icon. For example, you can set the app to always move image files into your primary photos folder, video files into your videos folder, and Word documents into-you guessed it-your documents folder.

That’s just the start. If you want to get more advanced, DropIt can automatically scan folders (like your Downloads folder) and apply more advanced filters to anything it finds, like automatically unzipping archives, renaming files based on your parameters, or compressing large batches of files that are otherwise taking up a bit more space than you want.

Automation is a great way to help you stay organized in Windows, and DropIt practically gives you a virtual helper at your fingertips.

digiKam

Screenshot: digiKam
If your sprawling photo library needs some serious organization but you don’t want to pay for something like Adobe Lightroom, the open-source app digiKam is a great alternative.

Use this app to sort your photos and create (or edit) metadata so you can find exactly what you’re looking for in one easy-to-access library. If you’re also a bit of a photo perfectionist, you can use digiKam to edit your regular and RAW shots to make them picture-perfect.

This app is a much better solution for organizing shots than just dumping them into arbitrary Windows folders. Your disorganized hard drive will thank you, and you’ll be much less likely to lose (or forget about) images going forward.

LaunchBox

Screenshot: LaunchBox
We’re not going to ask why you have a bunch of emulators installed on your system, and we’re going to assume that all the ROMs spread across that nightmare of a folder structure in the “Games” portion of your hard drive are completely legal. Right? Regardless, if you just spent the last day getting your nostalgia kick by downloading archives of thousands of different retro games to play on your modern-day PC, keeping these games under control is going to feel overwhelming.

We suggest grabbing LaunchBox, which is a great “game organizer” utility that allows you to quickly find and play titles in your giant library. You can tap into the app’s crowd-sourced database to pepper your titles with useful information, like release dates, genres, publishers, and images, and you can mark certain games as favorites to make theme easier to hunt down when you have a little time to kill.

LaunchBox also makes it (somewhat) easy to import games from your favorite distribution services, like Steam, Battle.net, and GoG (to name a few). If you’re the world’s biggest gamer who plays everything you can download and always grabs new titles to try from all the major services, LaunchBox is a great way to organize your games under one digital roof.

AquaSnap
Screenshot: Nurgo Software
Everyone knows Windows’ Aero Snap shortcuts, right? Hit Windows Key + one of the arrow keys on your keyboard to send your active window flying all around your screen: minimizing, opening, shrinking to fill a quarter or half of your display, and bouncing off your primary display entirely (if you have a multi-monitor setup).

What Are The Greatest Changes In Shopping In Your Lifetime

What are the greatest changes in shopping in your lifetime? So asked my 9 year old grandson.

As I thought of the question the local Green Grocer came to mind. Because that is what the greatest change in shopping in my lifetime is.

That was the first place to start with the question of what are the greatest changes in shopping in your lifetime.

Our local green grocer was the most important change in shopping in my lifetime. Beside him was our butcher, a hairdresser and a chemist.

Looking back, we were well catered for as we had quite a few in our suburb. And yes, the greatest changes in shopping in my lifetime were with the small family owned businesses.

Entertainment While Shopping Has Changed
Buying butter was an entertainment in itself.
My sister and I often had to go to a favourite family grocer close by. We were always polite as we asked for a pound or two of butter and other small items.

Out came a big block of wet butter wrapped in grease-proof paper. Brought from the back of the shop, placed on a huge counter top and included two grooved pates.

That was a big change in our shopping in my lifetime… you don’t come across butter bashing nowadays.

Our old friendly Mr. Mahon with the moustache, would cut a square of butter. Lift it to another piece of greaseproof paper with his pates. On it went to the weighing scales, a bit sliced off or added here and there.

Our old grocer would then bash it with gusto, turning it over and over. Upside down and sideways it went, so that it had grooves from the pates, splashes going everywhere, including our faces.

My sister and I thought this was great fun and it always cracked us up. We loved it, as we loved Mahon’s, on the corner, our very favourite grocery shop.

Grocery Shopping
Further afield, we often had to go to another of my mother’s favourite, not so local, green grocer’s. Mr. McKessie, ( spelt phonetically) would take our list, gather the groceries and put them all in a big cardboard box.

And because we were good customers he always delivered them to our house free of charge. But he wasn’t nearly as much fun as old Mr. Mahon. Even so, he was a nice man.

All Things Fresh
So there were very many common services such as home deliveries like:

• Farm eggs

• Fresh vegetables

• Cow’s milk

• Freshly baked bread

• Coal for our open fires

Delivery Services
A man used to come to our house a couple of times a week with farm fresh eggs.

Another used to come every day with fresh vegetables, although my father loved growing his own.

Our milk, topped with beautiful cream, was delivered to our doorstep every single morning.

Unbelievably, come think of it now, our bread came to us in a huge van driven by our “bread-man” named Jerry who became a family friend.

My parents always invited Jerry and his wife to their parties, and there were many during the summer months. Kids and adults all thoroughly enjoyed these times. Alcohol was never included, my parents were teetotallers. Lemonade was a treat, with home made sandwiches and cakes.

The coal-man was another who delivered bags of coal for our open fires. I can still see his sooty face under his tweed cap but I can’t remember his name. We knew them all by name but most of them escape me now.

Mr. Higgins, a service man from the Hoover Company always came to our house to replace our old vacuum cleaner with an updated model.

Our insurance company even sent a man to collect the weekly premium.

People then only paid for their shopping with cash. This in itself has been a huge change in shopping in my lifetime.

In some department stores there was a system whereby the money from the cash registers was transported in a small cylinder on a moving wire track to the central office.

Some Of The Bigger Changes
Some of the bigger changes in shopping were the opening of supermarkets.

• Supermarkets replaced many individual smaller grocery shops. Cash and bank cheques have given way to credit and key cards.

• Internet shopping… the latest trend, but in many minds, doing more harm, to book shops.

• Not many written shopping lists, because mobile phones have taken over.

On a more optimistic note, I hear that book shops are popular again after a decline.

Personal Service Has Most Definitely Changed
So, no one really has to leave home, to purchase almost anything, technology makes it so easy to do online.
And we have a much bigger range of products now, to choose from, and credit cards have given us the greatest ease of payment.

We have longer shopping hours, and weekend shopping. But we have lost the personal service that we oldies had taken for granted and also appreciated.

Because of their frenetic lifestyles, I have heard people say they find shopping very stressful, that is grocery shopping. I’m sure it is when you have to dash home and cook dinner after a days work. I often think there has to be a better, less stressful way.

My mother had the best of both worlds, in the services she had at her disposal. With a full time job looking after 9 people, 7 children plus her and my dad, she was very lucky. Lucky too that she did not have 2 jobs.